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Your gallery pages should be very easy for me to understand. Images on these pages should be related to each other so I don't have to spend time figuring out what the images are trying to say.
Use text to give your images context - let me know what I'm looking at. Describe what it is that links these images together - is it an event? A party?
If you want to show images which don't relate directly to each other, make sure to give me a heading and a new piece of copy which describe what I'm looking at.
Highlight the core benefit of using you – make me want to get in touch now.
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